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By Dave Waite • June 12, 2025

We create brand icons. Characters that brands can build empires around. Mascots. Spokes-characters. Campaign heroes. World-builders. Characters that sell product, inspire loyalty, build fandoms and carry whole marketing platforms. We turn characters into moneymaking monsters.

Brands today doggedly compete for attention—but the ones that last build relationships. From launch to legacy, we craft the kinds of characters that audiences remember, rally around and come back to. Characters that are long-living brand assets brands can grow with and dominate the market

We create brand icons. Characters that brands can build empires around. Mascots. Spokes-characters. Campaign heroes. World-builders. Characters that sell product, inspire loyalty, build fandoms and carry whole marketing platforms. We turn characters into moneymaking monsters.

Brands today doggedly compete for attention—but the ones that last build relationships. From launch to legacy, we craft the kinds of characters that audiences remember, rally around and come back to. Characters that are long-living brand assets brands can grow with and dominate the market

Brands today doggedly compete for attention—but the ones that last build relationships. From launch to legacy, we craft the kinds of characters that audiences remember, rally around and come back to. Characters that are long-living brand assets brands can grow with and dominate the market

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